Throughout November, as we celebrate our 20th Anniversary, we are also celebrating some of the most iconic British brands. Today it's a big one: Cadbury! Whereas many UK products are a primarily a British thing, Cadbury is recognised, and loved, worldwide for its incomparably creamy Dairy Milk chocolate. Although The Trading Post are clearly not the only company importing Cadbury chocolate from the UK, we have been proudly providing France with the largest range possible since our inception.
Cadbury is so famous, there's little we can say anew about the brand, so we decided to take a journey through a few of their products - some old, some new - some famous, some obscure - some hits, some misses - for a bit of fun instead...
Cadbury Roses - A Christmas favourite, Roses were introduced in 1938 AFTER Quality Street, making them the new product on the market. When they were launched in Ireland, they were called "Cadbury's Irish Rose" although this name was nixed in the 1970s. British Cadbury Roses have a different selection of flavours to those found in Australia & New Zealand. Antipodean Roses contain Peppermint Creme, Passionfruit Delight, Turkish Delight and Vanilla Nougat, with the British family favourite 'Country Fudge' nowhere to be seen.
Double Decker - Named after the two layers of the chocolate bar - one soft nougat (with a hint of coffee), the other crispy cereal - this is a confectionery treat with a moderately interesting history. Firstly, there were originally raisins in the base layer, which would have made it a very different proposition before these were removed in the 1980s. Secondly there was a mascot called Dougie the Double Decker Dog but, before Dougie's introduction, the original TV adverts featured Willie Rushton (who co-founded Private Eye magazine).
Spira (1989-2005) - Like a firm Cadbury Flake with six holes running the entire length, the Spira was sold in two-finger packs, similar to a Twirl. Due to its tube-like structure, the Spira could be used as a straw for supping milkshakes or hot chocolate. Despite cultish popularity, complexities in production led to its demise in the mid-2000s.
Boost - Originally introduced as Cadbury Coconut Boost, this energy-rich chocolate bar has moved from a coconut filling (1984 - 1995) to a biscuit and cocoa centre. At one point in the 1980s, the Starbar was rebranded as Peanut Boost, although that only lasted until the death of coconut, when it went back to being a Starbar.
Bar Six (1960s-1990s)- A rival to Nestle's four-finger Kit-Kat, the Cadbury Bar Six featured SIX snappable fingers (thus mathematically making it 50% better). Introduced in the 1960s for a very on-brand cost of sixpence, the Bar Six had an iconic orange pack which was eventually replaced by a (much more boring) purple-and-white affair. Whilst it's heyday was during the 1970s, the Bar Six eventually reached the end in the 1990s.
Cadbury Snaps (2004-2010)- Like Pringles, but made of chocolate, Cadbury Snaps sought to imitate the 'sharing' success of the "pop can't stop" snacks. They came in a variety of flavours (Orange, Mint, Caramel, Hazelnut, original Milk Chocolate - but not Salt & Vinegar). Whilst Snaps were discontinued in 2010, many imitations remained.
As part of our November prize giveaway, each daily package will contain a small selection of some of Cadbury's (current) range.
